Still Font for Branding Projects and Creative Design
I was recently handed a blank brand board by a client, tasked with creating a visual identity for their new artisanal coffee shop. The challenge? They wanted something warm, inviting, and slightly offbeat—something that felt like it belonged in a cozy corner of the city rather than a corporate office. That’s when I first tested Still, a display font that immediately caught my eye with its casual charm and down-to-earth appeal.
Still for Coffee Shop Logos and Branding
Still is a display font that feels handcrafted, almost like it was drawn with care on paper before being digitized. Its clean curves and balanced structure give it a friendly yet professional look. When I first placed it on a logo mockup for the coffee shop, it instantly brought a sense of approachability to the design. It wasn’t too flashy or modern, but just right for a brand that wanted to feel like a neighborhood favorite.
The font's readability made it perfect for signage, menus, and even packaging. I found that it worked well as a headline font, allowing supporting text in a more traditional serif or sans-serif typeface to balance the overall design. This helped maintain a clear visual hierarchy while keeping the brand identity cohesive.
Still for Packaging Design and Product Labels
One of the key moments in the project came when I used Still for product labels. The client had a line of single-origin coffee beans, and they wanted each label to feel personal and unique. Still added that subtle touch of character without overwhelming the product information. It paired beautifully with a minimalist sans-serif font for the details, ensuring that the label remained both stylish and functional.
What stood out was how well Still translated to print. It didn’t lose any of its personality when printed on small stickers or large posters. The font’s versatility made it easy to adapt across different formats, from packaging to social media posts, which was essential for maintaining brand consistency.
Still for Social Media Graphics and Website Headers
When designing the website header for the coffee shop, I needed a font that could stand out but not dominate the page. Still fit the bill perfectly. Its slightly rounded edges gave the header a soft, welcoming vibe that aligned with the brand’s tone. I also used it in Instagram posts and promotional graphics, where its casual charm helped create a more human connection with the audience.
Using Still in digital assets required some testing. I made sure to check how it rendered at different sizes and resolutions, especially since it would be used in various places online. The results were impressive—it maintained clarity and legibility even when scaled down, making it ideal for web use.
Still for Business Cards and Printed Materials
For the business cards, I wanted something that would make an impression but still feel professional. Still provided that perfect middle ground. It wasn’t too decorative, so it didn’t distract from the contact information, but it had enough character to stand out from generic fonts. I paired it with a simple sans-serif for the body text, which created a nice contrast without clashing.
The font also worked well in flyers and printed marketing materials. Its readability ensured that important information wasn’t lost, while its aesthetic helped reinforce the brand’s personality. Whether it was a poster for a special event or a menu insert, Still consistently delivered a polished yet approachable look.
Still for Editorial Design and Creative Projects
While Still is primarily a display font, I found it surprisingly effective in editorial design. It worked well as a title font for blog posts and articles related to the coffee shop’s story. I also used it in a few creative projects, such as a branded calendar and a limited-edition booklet, where its handcrafted feel added a layer of authenticity.
One thing I noticed during this process was how Still can be paired with other fonts to enhance a design. I experimented with combining it with a script font for accents and a modern sans-serif for body text. Each combination brought out different aspects of Still, proving its flexibility in various contexts.
Still for Merchandise and Commercial Assets
The final phase of the project involved designing merchandise like mugs, t-shirts, and tote bags. Still was the obvious choice for these items. It had a strong presence on fabric and ceramic, and its simplicity allowed for clear branding without overcomplicating the design. I also made sure to test it in different color schemes, which helped ensure it would work well across all products.
As I wrapped up the project, I realized how much Still contributed to the overall success of the brand identity. It wasn’t just a font—it was a design element that helped shape the client’s message and connect with their target audience. If you're working on a similar project, I’d highly recommend giving Still a try. Its versatility, readability, and character make it a great addition to any designer’s toolkit.
